Project
Jenna Blossoms
Personal & spiritual development
Jenna Blossoms is a French content creator dedicated to personal growth and spiritual awakening. Her mission? To help everyone align with their soul’s path to live a brighter, more connected life. Jenna offers resources and training to cultivate intuition, release emotional blockages, and embody one’s deepest aspirations. With an accessible and compassionate approach, she makes spirituality more relatable and understandable for everyone, regardless of their journey.
Our collaboration involved redefining Jenna’s visual identity, website, and all communication materials to ensure complete coherence and fully establish her authority in the market.
Project
The brand values:
Kindness, gentleness, serenity, magic
DELIVRABLES:
- Brand identity refresh
- Website redesign
- Creation of social media templates
- YouTube thumbnails
- Other materials (eBooks, etc.)
Audience :
People of all ages and backgrounds who are open to spirituality and personal growth.
IN COLLABORATION WITH :
Jenna Blossoms’ Team
Process
For this project, I adopted a different process from my previous work. Jenna already had a logo she wanted to keep and a website with strong graphic foundations. Instead of a complete overhaul, I opted for a global refresh: restructuring, color adjustments, and the addition of new graphic elements.
To achieve this balance, I relied heavily on my intuition—taking the time to understand Jenna, her mission, and the deep values of her personal brand.
Results
The overall identity of Jenna Blossoms embodies magic and spiritual energy through subtle sacred geometry graphics, luminous accents, and dynamic gradients.
The use of golden frames, inspired by oracle cards, enriches and structures the visual universe.
The visual identity is further enhanced by a soft pink color palette, reflecting femininity, gentleness, and authenticity. The combination of typefaces—blending the classic elegance of Roman-inspired lettering with a modern touch—adds refinement and prestige to the brand.
This elegant ensemble creates a professional, warm, and well-structured image, true to the essence of Jenna Blossoms.
website before / after
"It's like opening a Christmas present."
My new website and product pages are now absolutely beautiful while perfectly highlighting my message and offer. This work has led to higher conversion rates on my sales pages, improved retention, and greater overall visibility for my products. So THANK YOU, Karen!!! Looking forward to continuing to work together!
